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Creativity exists in the searching even more than in the finding or being found.


Creativity cannot always be attained at will. There are fluctuations that occur in the process. A certain amount of down time is necessary for the creative process to run its course. Putting the right things into the brain is preparation so that once those down times take place, the intuitive part of the brain has something to draw on for inspiration and content.

WILLIAM G. COVINGTON, JR., Creativity and General Systems Theory

A creative person is someone who imagines what other people cannot. Their value to us lies in expanding our own possibilities. Walls fall. We break out.


If you want creative workers, give them enough time to play.

JOHN CLEESE, attributed, The Almanac of Quotable Quotes

The intellect has little to do on the road to discovery. There comes a leap in consciousness, call it intuition or what you will, and the solution comes to you and you don't know how or why.

ALBERT EINSTEIN, Forbes Magazine, Sep. 15, 1974

Creativity is a stimulant to growth.

DANNY COX, Leadership When the Heat's On

Creativity is part of what makes us human. Our nearest relatives, chimpanzees and other primates, are often quite intelligent but never reach these high levels of performance. And although advanced "artificially intelligent" computer programs hold the world title in chess, and can crunch through mounds of data and identify patterns invisible to the human eye, they still cannot master everyday creative skills.

ROBERT KEITH SAWYER, Explaining Creativity

Creativity ... is in reality the ability to reach inside yourself and drag forth from your very soul an idea.

LOU DORFSMAN, attributed, Wisdom for the Soul

Creativity is a puzzle, a paradox, some say a mystery. Inventors, scientists, and artists rarely know how their ideas arise. They mention intuition, but cannot say how it works. Most psychologists cannot tell us much about it either. What's more, many people assume that there will never be a scientific theory of creativity--for how could science possibly explain fundamental novelties? As if all this were not daunting enough, the apparent unpredictability of creativity seems to outlaw any systemic explanation whether scientific or historical.

MARGARET BODEN, Dimensions of Creativity

Creative power is that receptive attitude of expectancy which makes a mold into which the plastic and as yet undifferentiated substance can flow and take the desired form.

THOMAS TROWARD, The Creative Process in the Individual

Creativity ... consists largely of rearranging what we know in order to find out what we do not know.

GEORGE KNELLER, attributed, Quotes about Creativity

Creative life is characterized by spontaneous mutability; it brings forth unknown issues, impossible to preconceive.

D. H. LAWRENCE, Selected Essays

The chief enemy of creativity is "good" taste.

PABLO PICASSO, attributed, Wisdom for the Soul

Creativity denotes a person's capacity to produce new or original ideas, insights, inventions, or artistic products, which are accepted by experts as being of scientific, aesthetic, social, or technical value.

MARGARET BODEN, Dimensions of Creativity

Creativity is Evolution...
Fashioning a growing idea,
Designing progress to arrive at a pier.

ALFREDA DOYLE, Poetry about Creativity

Creativity is a conceptual, abstracted system. It is not tangible, but many of its products are. Creative people work in the tangible world, producing real products.

WILLIAM G. COVINGTON, JR., Creativity and General Systems Theory

You will find that the truth about creativity is hidden behind this high wall in front of us. I have made a ladder that suits me so I can climb up and see what is hidden there. You are welcome to study my ladder, to copy it if you need to, or even climb up on it together with me to see over the wall. However, when I leave I have to take my ladder with me, so the best thing for you is to build your own, one that suits you best.


Creativity is a matter of life and death for any society.

ARNOLD TOYNBEE, Widening Horizons in Creativity

Creativity is the steam that powers the locomotive of progress.

DANNY COX, Leadership When the Heat's On

Creativity is the ability to see relationships where none exist.

THOMAS DISCH, attributed, Creativity and Personality Type

Creativity is not to be located in one state of mind, one room, one type of person, one individual. Rather it lies in the transition points between different ways of thinking. If we close the doors, we will never hear the full story.

CHRIS BILTON, Management and Creativity

Creativity is discovering the elegant patterns of meaning across diverse areas of our knowledge and experience.

MICHAEL A. WEST, Developing Creativity in Organizations

Creativity is a condition of our species. We invent procedures, alter behaviors, develop new systems, and create new knowledge to increase our likelihood of survival and fulfillment. Human creativity is an extension or another expression of our biological imperative to procreate.

MARCI SEGAL, Creativity and Personality Type

Creativity is one of the most positive, life-affirming traits of humanity, and people in all walks of life report that they feel at their peek and in flow when they are being their most creative.

ROBERT KEITH SAWYER, Explaining Creativity

Creativity is purposeful and involves effort to make something work, to make something better, more meaningful, or more beautiful.

ALANE J. STARKO, Creativity in the Classroom

It is only the phenomenon of creativity which separates man from machines and animals.

A. REZA ARASTEH & J. D. ARASTEH, Creativity in the Life-cycle

Creativity is not simply originality and unlimited freedom. There is much more to it than that. Creativity also imposes restrictions. While it uses methods other than those of ordinary thinking, it must not be in disagreement with ordinary thinking--or rather, it must be something that, sooner or later, ordinary thinking will understand, accept, and appreciate. Otherwise the result would be bizarre, not creative.

SYLVANO ARIETI, Creativity: The Magic Synthesis

Creativity is the spark of life, the vitality that stirs desires to improve and change the status quo--meaningfully, responsibly, wisely, and with impact.

MARCI SEGAL, Creativity and Personality Type

Human creativity uses what is already existing and available and changes it in unpredictable ways.

SYLVANO ARIETI, Creativity: The Magic Synthesis

True creativity often starts where language ends.

ARTHUR KOESTLER, The Act of Creation

Creativity is the joy of not knowing it all.

ERNIE J. ZELINSKI, The Joy of Not Knowing It All: Profiting from Creativity at Work or Play

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